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Financial services (video)
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Financial services
Customers’ loyalty to the brand is one of the key factors of the organization’s success in the market. Today, this factor plays a special role for companies that operate in the sphere of services — banking services, retail business, and transport services. Loyalty of the customer base is becoming a driving force for companies’ capital and their ability to make services widely accessible to pay its way over and above.
PODSIMKA — an embedded platform for mobile applications — enables operators to launch new services, to provide their delivery “over the air” and to make use of the service for customers as comfortable as possible.

icon_g7.gifMobile payments “over the air”. A mobile phone is a handy device, and if it is also a payment card, then it is twice as handy. Contactless bankcards, such as VISA Paywave, and Mastercard PayPass, in the mobile phone: is it possible? Yes!

icon_g6.gifPublic transport fare. Mobility of services conquers new peaks. It is no longer enough to be available 24 hours a day. There is a need for over-the-clock mobility of services that make our lives comfortable, even when it is concerned to everyday fare. Get your fare using the mobile phone with the service PODSIMKA. Now anyone can buy a travel ticket not only in the ticket office or with the driver, but also through the payment terminal, or literally “over the air” by paying for it from your bank account.
icon_g5.gifPrepaid and accumulative cards. PODSIMKA provides new opportunities for the distribution of gift certificates, movie tickets and tickets for public events. Without leaving the house, the customer can purchase a virtual card or ticket through his mobile phone and give it to another holder of PODSIMKA by simply sending the card to his phone.

icon_g8.gifMobile Banking. Bank by using the menu of a mobile phone. This feature comes in a universal application for any phone models. It combines classic functionality of a mobile bank with the ability to safely conduct any payments.

icon_g9.gifMicropayments and P2P transfers. An innovative tool for e-money systems is the possibility of placing an electronic wallet on PODSIMKA and quickly transferring the funds between customers’ wallets.